Blog

When was the last time you went live on Instagram? If you haven't been religious with the Live feature, perhaps this is the right time to be. This could be...

Instagram Shopping, commonly known as Insta Shopping, is one of the latest features that the photo-sharing giant has added. IG Shopping is like a social storefront to empower e-commerce brands...

Just as Instagram users keep increasing every time, the competition for marketers also keeps growing astronomically. Are you a brand or creator with an Instagram business account? If yes, you...

Since its launch 11 years ago, Instagram has constantly rolled out features to help users make the best out of their pages. One of such additions is the Instagram story...

Don't know what Content Repurposing is? Many Instagram marketers have probably heard of repurposing content. But what does it mean to repurpose content, and how can it help with your...

We're all aware that hashtags started on Twitter for grouping posts on related topics. This feature soon found its way into other social media platforms like Instagram, and it just...

Instagram began as a photo-sharing platform but has transformed into a commercial network today. Many people wish to have comfortable lives with good money to sustain them. The problem only...

Starting a business is one thing; finding a target audience for that business is another. That’s why we had to add some important points to our article Want to Market...

There's no denying the growing influence social networking platforms have on brands as an essential marketing tool. With over 1 billion users and a high growth rate, one doesn't have...

As a brand owner using Instagram marketing, you need to understand that creating promos and contests for your followers is an effective way of driving in more customer engagement. People...

Instagram features can make the user experience much easier for any user of the app. For business owners, these features come as factors that support your various business objectives.  Instagram,...

No business owner wants to give their followers a reason to hit that unfollow button. Waking up to see that you’ve lost followers can be really disappointing, especially when you're...

When it comes to running a successful business, you have to ensure that everything you do is as perfect as humanly possible. This means you have to pay attention to...

A lot of Instagram business owners prefer to run their Instagram page on their own. This, of course, comes with both downsides and benefits. It isn't a bad idea to...

Instagrammers are usually amazed when they lose followers in a blink of an eye. We spend valuable time and resources building these followers, so losing them must hurt. And this...

Instagram has created a platform for people to share pictures and videos in real-time with friends, family, and fans. Over time, Instagram has broken records and exceeded industry limits. From...

Every year, Instagram brings in unique and helpful features to keep both businesses and consumers glued to the platform. These features cover a wide range of tools that work marvelously...

They say a picture is worth 1,000 words. Well, a video is worth 100,000 more.  Instagram Live videos have helped multiple businesses around the world since its launch 4 years...

Instagram promotion is a partnership between advertisers and the platform. Promotion allows you to turn your photos, videos, carousel, Stories, collections, etc., into ads. Instagram then displays these ads strategically...

Taking advantage of upcoming trends and advances can strengthen the effectiveness of your marketing strategy. These trends include recent features and tools that can help you stay ahead of your...