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Companies and individuals use different social listening tools to monitor their online presence, improve their marketing efforts, build a better brand, and collect more leads. This article will talk about...
Continue ReadingSocial media marketing is a fun and rewarding investment for any company. You get to create unique content that engages customers and leads to stronger brand awareness. So, the best...
Continue ReadingDoes it seem like your follower count hovers around the same number no matter what you do? If your count is stagnant, it’s time to get creative. Check out some...
Continue ReadingIf you use Instagram for business purposes, burnout is a cause for concern. Burnout happens when you feel mentally, emotionally, and even physically exhausted due to stress. While burnout can...
Continue ReadingAre you active on Instagram but can’t figure out how to convert followers to customers? You can do just that by sending people from the social network to your website....
Continue ReadingAre you considering trying your hand at influencer marketing on Instagram? If so, consider partnering with micro-influencers. These influencers generally have 10,000-100,000 followers and are the ideal match for businesses...
Continue ReadingThe Internet is a big web of social networks, with users readily available for lifelike interactions and other functions. Instagram plays a very pertinent role in this regard. At this...
Continue ReadingHave you noticed how quickly trends change in social media? One minute, you’re using the tried and true methods, and the next, your strategy is outdated. You can stay ahead...
Continue ReadingDo you want to build a following quickly on Instagram? If so, hosting a giveaway can help you reach your goals. Giveaways tend to spread like wildfire on the social...
Continue ReadingIn this age of social media marketing, it’s not uncommon to see several marketers in your DM, requesting that you try out their services. Alternatively, when you decide to hire...
Continue ReadingWhen Instagram was introduced, users all had personal accounts. But as we all know, evolution is always constant, and it caught up with this platform. They introduced business and creator...
Continue ReadingInstagram advertising offers a plethora of opportunities to promote your products or services, grow brand awareness, and connect with customers. Nonetheless, IG can disapprove, restrict or outrightly ban your ads...
Continue ReadingYou’ve probably come across some ads on Instagram. These are sponsored posts and Stories that show up in feeds across the network, and they’re everywhere. In fact, four million businesses...
Continue ReadingNothing can kill an Instagram marketing campaign faster than a shadowban. A shadowban is the term used when Instagram deprioritizes an account, limiting its exposure and reach. While Instagram hasn’t...
Continue ReadingWhen Instagram launched, it was merely a photo-sharing site. Then, in 2013, it started allowing people to share 15-second videos on the app. The 15-second videos were fun and engaging...
Continue ReadingDue to the visually-stimulating and glitz-centered nature of Instagram, there has been a discourse and discord on the type of content that flies here. Should a brand go as far...
Continue ReadingSocial media is truly man’s ultimate testament to globalization. From being a tool for finding long-lost connections to becoming the largest advertising avenue available today, social media has become truly...
Continue ReadingDo you have trouble choosing a single photo or video clip? You can combine up to 10 when creating carousel posts on Instagram. Your followers will see an icon in...
Continue ReadingIf you are on Instagram very often, you’ve encountered your fair share of influencers. They pop up in feeds all across Instagram, promoting products from various brands. You can’t help...
Continue ReadingInstagram Live is an excellent way to interact with your followers in real-time. Until recently, you were limited to a single guest host when going live. Now, though, you can...
Continue ReadingFor brands, Instagram has never been more imperative than it is right now. But many businesses need some guidance on what, when, and how to both make and market their...
Continue ReadingWhen Instagram displayed posts in reverse chronological order, it was easy to get lots of views. You just had to post enough content, and people would see it when they...
Continue ReadingWhen Instagram announced its new Reels feature in 2020, users quickly took notice. Reels allow users to create and share video clips that are 15-30 seconds in length. You can...
Continue ReadingInfluencer marketing can expand your reach and help you build authenticity. Before you jump in, though, you need to make sure you choose the right influencer to represent your brand....
Continue ReadingSocial media is a network of interaction-based platforms; hence, it's a bit far-fetched to consider Instagram in total isolation. These social media outfits have unique attributes, objectives, and the type...
Continue ReadingThere’s a popular notion that Instagram is more about how you want others to perceive you and less about who you really are. This throws more attention to how a...
Continue ReadingThe Explore tab is an essential feature on Instagram; it's an extension of the defunct 'Popular' page. This tab is a tool Instagram employs to create a collage of content...
Continue ReadingFirst, let’s send some thanks to the original creators of Instagram, for creating such a wonderful market space. Seriously, Instagram is a gold mine. There are so many reasons why...
Continue ReadingAs Gram continues to grow into one of the largest markets online, the need to utilize its tools more efficiently comes to mind. Descriptions, tagging, stories, hashtags, and other elements...
Continue ReadingInstagram has turned into a key player for eCommerce stores. It's no longer about posting selfies but about reaching global leads and getting your eCommerce store presence known. Today we...
Continue ReadingIf you're looking to put together a branded and cohesive online presence that your fans will love, then your Instagram branding needs to prioritize. Establishing your Instagram brand can better...
Continue ReadingWe've got some brilliant and effective ways to promote your YouTube channel on Instagram to boost your views and increase the ROI of your YouTube strategy. With over 1 billion...
Continue ReadingInstagram was once about personal photos, memes, and aesthetics. Now, though, Instagram is a visual wonderland for brands and businesses to flourish. Social media marketers, influencers, and business owners use...
Continue ReadingThis conventional photo-sharing platform Instagram has grown from just being a social media. It has moved from being a platform for mere interaction to an active platform for businesses. Brands...
Continue ReadingYou might be juggling a lot of things at the same time—trying to close deals for your business or brand, making sales, and meeting up with clients for a thing...
Continue ReadingB2B is a structure of business operations where the focus is on marketing products and services to other businesses. This is different from marketing that is centered on consumers. In...
Continue ReadingWhether you are having an Instagram account for yourself, your brand, or your business it is pertinent to have a beautiful and unique account. There is always a need to...
Continue ReadingSocial media are interactive, digitally-mediated technologies. They facilitate the creation and sharing/exchange of information, ideas, career, and interests. They even cover other forms of expression such as virtual communities and...
Continue ReadingAs a brand or business that depends on its number of followers, keeping your followers engaged is crucial to your success and growth. That is why you must post a...
Continue ReadingThe world today, as we all know it, has truly gone digital, and promoting or building your brand is a mile easier. Most brands and businesses create websites that showcase...
Continue ReadingThere’s never a bad time to run an Instagram audit. Have your Instagram conversion and engagement rates been dwindling? Are your marketing campaigns falling flat no matter what strategies you...
Continue ReadingMost brands are using social media channels like Instagram to encourage customers to not only discover new products but to buy them also. Studies show that over 75% of businesses...
Continue ReadingTaking good Instagram pictures or videos goes beyond just placing your product in front of a camera. If you have a good smartphone, pictures and videos can be taken seamlessly...
Continue ReadingDid you know that you can use Facebook Creator Studio or another tool to schedule Instagram posts? You can choose the time and date for the post. Then, when the...
Continue ReadingGreat content will prove to be an effective foundation for your online marketing efforts as it will greatly help establish trust between your organization and its target audience. It will...
Continue ReadingSocial media is a powerful medium for persons and businesses to connect with audiences and potential clients. Your customers are constantly interacting with different brands via social media. So, if...
Continue ReadingEvery day we make lots of decisions, such as what to eat, what to wear, what to buy, etc. Nevertheless, as insignificant as these choices may seem, they are incredibly...
Continue ReadingIf you spend much time on Instagram, you’ve noticed that emojis are hot right now. Individuals, influencers, and brands use them when posting and communicating with followers. Learn the best...
Continue ReadingAre you looking to market your new business but are stuck at creating an effective marketing plan? If so, then you need to consider a digital marketing plan to help...
Continue ReadingIn a perfect world, brands would be knocking down your door, asking you to promote their products. However, being a successful Instagram influencer takes a bit more work than that....
Continue ReadingAre you looking for the best way to ramp up your online marketing? If the answer is yes, then you have to consider hiring a professional digital marketer. Digital marketers...
Continue ReadingMore than 500 million users access Instagram Stories each day. Stories are a great way to reach your audience, but you need to create content that sizzles. You can take...
Continue ReadingHackers are an Instagram user’s worst nightmare. Once they take over an account, they can begin posting and completely ruin the user’s reputation. This is bad enough if you have...
Continue ReadingYou don’t need state-of-the-art photography equipment to take killer photos for Instagram. As long as you have a smartphone, you can take beautiful and engaging pictures to upload to the...
Continue ReadingDigital marketing has inevitability become a must-have for businesses that want to stay relevant in the digital marketplace. A properly planned and well-targeted digital marketing strategy can reach the right...
Continue ReadingUnderstanding and using Instagram analytics is the key to having a successful account. Analytics contains tons of helpful information that provide insight into your audience and account. If you aren’t...
Continue ReadingComing up with fresh posts for Instagram each day can feel like a full-time job. You can take some stress off your shoulders by using stock photos to populate your...
Continue ReadingWhen you created your Instagram account, you likely expected to spend some time sharing photos for fun. Now, though, you’ve realized that Instagram is a powerful marketing tool, and you...
Continue ReadingInstagram is constantly evolving, and staying on top of the latest trends is critical for remaining relevant on the network. That includes incorporating the newest photo editing trends. When you...
Continue ReadingYears ago, people logged into Instagram to sort through selfies, photos of meals, and other personal posts. Now, people use Instagram to find products to buy. If you have something...
Continue ReadingWhen you created your Instagram account, you probably rushed through the bio, so you could start posting. That’s a common practice for Instagram users and a huge mistake. Your bio...
Continue ReadingYou don’t need to be a celebrity with millions of followers to become an Instagram influencer. Some nano influencers manage to enjoy a lucrative side hustle after amassing 1,000 followers. ...
Continue ReadingInstagram and other social media networks regularly update algorithms to improve the user experience. Instagram’s last major change was in 2016 when it stopped displaying feeds in reverse-chronological order. Instead,...
Continue ReadingYou want to build trust with your target market, and user-generated content can help you accomplish that. User-generated content typically has high engagement rates and can help you increase your...
Continue ReadingIf you want to make some extra money, you can start a side hustle on Instagram. Countless people have successful side hustles on the social network, and you can join...
Continue ReadingConsumers crave authenticity from brands, which is why influencer marketing is so powerful. Recommendations from influencers feel authentic, so consumers trust them. While countless brands have success with influencer marketing,...
Continue ReadingAre you having trouble coming up with fresh post ideas for your Instagram account? When you consider that you should post one to three times a day to get the...
Continue ReadingDo you want to grow your Instagram account as quickly as possible? If so, it’s time to embrace the top Instagram growth hacks. These hacks will help you attract more...
Continue ReadingAlmost every day we hear of governments wanting to clamp down on social media providers for one reason or the other. The most well-known case was the suspension of Donald...
Continue ReadingAre you looking for the most efficient ways to promote your brand online but are on a tight budget? Lucky you for coming across this post; this brief guide provides...
Continue ReadingBranding requires valuable business resources; however, a successful branding's fruition is definitely worth all the time, money, and effort you put into it. That said, here are the top ten...
Continue ReadingBusinesses nowadays rely on various social media platforms to reach a bigger audience to introduce and advertise their products and services. Social media platforms significantly maximize business potential by reaching...
Continue ReadingThe concept of digital marketing has dramatically changed and improved that it has almost been impossible to envision a future without it. Digital marketing has actually a lot to offer...
Continue ReadingAre you getting ready to launch a new product? If so, you’ll want to create an Instagram campaign. Instagram can help you generate interest for your new product before it...
Continue ReadingA high engagement rate on Instagram provides more than an ego boost. Sure, it feels great when people like and comment on your posts, but the engagement rate also shows...
Continue ReadingSocial proof plays a role in everyday decisions. It’s such a part of daily life that you probably don’t give it much thought. However, when you analyze your actions, you’ll...
Continue ReadingDoes it seem like no matter how great your posts are, you can’t get any likes? Sure, maybe you get a few likes, but you lag behind other accounts in...
Continue ReadingChris Messina is widely recognized as the inventor of the hashtag. He introduced the Twitterverse to hashtags in 2007, when he asked people how they felt about using pound signs...
Continue ReadingSocial media is considered a double-edged sword in our society these days. Because it possesses qualities of both a blessing and a curse. Because it provides opportunities for productivity and...
Continue ReadingPersonal branding is an old but incredibly relevant subject. It has acquired a lot of traction over the years, especially now in the age of digital and online marketing. Personal...
Continue ReadingAre you wondering what Instagram will look like in the future? With the roller coaster of events that took place in 2020, people increasingly turned to social media platforms as...
Continue ReadingInterested in becoming a social media influencer? Although it may sound like such an easy career to dabble in, being an effective and successful social media influencer takes a lot...
Continue ReadingBefore social media came, keeping long-distance relationships was nearly impossible, communication was more difficult, and advertising was not as effective and innovative as it is today. Social media did not...
Continue ReadingIn the summer of August 2020, Instagram Reels were rolled out on the platform. And obviously, this introduction was the response of Mark Zuckerberg to the fast-rising video app TikTok....
Continue ReadingWhen was the last time you went live on Instagram? If you haven't been religious with the Live feature, perhaps this is the right time to be. This could be...
Continue ReadingInstagram Shopping, commonly known as Insta Shopping, is one of the latest features that the photo-sharing giant has added. IG Shopping is like a social storefront to empower e-commerce brands...
Continue ReadingJust as Instagram users keep increasing every time, the competition for marketers also keeps growing astronomically. Are you a brand or creator with an Instagram business account? If yes, you...
Continue ReadingSince its launch 11 years ago, Instagram has constantly rolled out features to help users make the best out of their pages. One of such additions is the Instagram story...
Continue ReadingDon't know what Content Repurposing is? Many Instagram marketers have probably heard of repurposing content. But what does it mean to repurpose content, and how can it help with your...
Continue ReadingWe're all aware that hashtags started on Twitter for grouping posts on related topics. This feature soon found its way into other social media platforms like Instagram, and it just...
Continue ReadingInstagram began as a photo-sharing platform but has transformed into a commercial network today. Many people wish to have comfortable lives with good money to sustain them. The problem only...
Continue ReadingStarting a business is one thing; finding a target audience for that business is another. That’s why we had to add some important points to our article Want to Market...
Continue ReadingThere's no denying the growing influence social networking platforms have on brands as an essential marketing tool. With over 1 billion users and a high growth rate, one doesn't have...
Continue ReadingAs a brand owner using Instagram marketing, you need to understand that creating promos and contests for your followers is an effective way of driving in more customer engagement. People...
Continue ReadingInstagram features can make the user experience much easier for any user of the app. For business owners, these features come as factors that support your various business objectives. Instagram,...
Continue ReadingNo business owner wants to give their followers a reason to hit that unfollow button. Waking up to see that you’ve lost followers can be really disappointing, especially when you're...
Continue ReadingWhen it comes to running a successful business, you have to ensure that everything you do is as perfect as humanly possible. This means you have to pay attention to...
Continue ReadingA lot of Instagram business owners prefer to run their Instagram page on their own. This, of course, comes with both downsides and benefits. It isn't a bad idea to...
Continue ReadingInstagrammers are usually amazed when they lose followers in a blink of an eye. We spend valuable time and resources building these followers, so losing them must hurt. And this...
Continue ReadingInstagram has created a platform for people to share pictures and videos in real-time with friends, family, and fans. Over time, Instagram has broken records and exceeded industry limits. From...
Continue ReadingEvery year, Instagram brings in unique and helpful features to keep both businesses and consumers glued to the platform. These features cover a wide range of tools that work marvelously...
Continue ReadingThey say a picture is worth 1,000 words. Well, a video is worth 100,000 more. Instagram Live videos have helped multiple businesses around the world since its launch 4 years...
Continue ReadingInstagram promotion is a partnership between advertisers and the platform. Promotion allows you to turn your photos, videos, carousel, Stories, collections, etc., into ads. Instagram then displays these ads strategically...
Continue ReadingTaking advantage of upcoming trends and advances can strengthen the effectiveness of your marketing strategy. These trends include recent features and tools that can help you stay ahead of your...
Continue ReadingThese days, most articles talk about the best strategies to employ when doing Instagram marketing. What they fail to mention are all the pitfalls you need to steer clear of...
Continue ReadingIn this day and age, having an Instagram page for your B2C e-commerce business is almost as important as breathing. You could walk up to someone, trying to market your...
Continue ReadingThe online shopping scene has evolved and expanded from e-commerce to social shopping or social commerce, providing marketers and brands with new channels to promote and sell their products and...
Continue ReadingIf you have a following of at least a couple thousand followers, then you can start making money on Instagram. You have influence because of the content you’ve shared, and...
Continue ReadingInfluencer marketing is a great way to widen your reach on social media and build a genuine connection with your target audience. Why? Because these influencers possess a strong relationship...
Continue ReadingIf you want more likes on your Instagram pictures, we’re covering exactly how you can do that with the following points. Some of these take more work than others, and...
Continue ReadingInstagram is an amazing social media platform for marketers, with about two million brands sharing content through Stories alone. There are 25 million business profiles and 80% of Instagram’s one...
Continue ReadingWhen brands create Instagram accounts, the ultimate goal is not to get thousands of likes but to increase sales. Thanks to the new shopping feature, marketers no longer have to...
Continue ReadingInstagram capitalizes on users spending time on their app. If each account was notified when a user viewed their profile, viewership would be threatened. Users don’t want others knowing when...
Continue ReadingIn 2016, Instagram made a controversial move and created a Story feature. The Story feature was a direct hit to Snapchat who originally had the idea to allow users to...
Continue ReadingInstagram allows its users to interact with the app on a highly anonymous level. Users are able to look at posts, videos and profiles without notifying the other user. Instagram...
Continue ReadingThree years after its initial release, Instagram created a direct messaging feature. The feature allowed users to privately message between two individuals. A few years after, Instagram expanded the feature...
Continue ReadingInstagram is a platform built on networks. Its network of user to user interaction gives account holders the ability to easily connect with like minded accounts. Personal and business accounts...
Continue ReadingSo, how do you get a blue (verified) check on Instagram? It's simple! Instagram now allows business accounts to apply for verification. The authorization came from their August 28th, 2018 update,...
Continue ReadingInstagram can be used to fight boredom. Or it can be used as a learning platform. By following the right accounts, users can increase their intelligence and knowledge on current...
Continue ReadingInstagram is a huge platform right now and for many business owners a question exists in their mind. ‘Just how can I use Instagram for my business’? If you have...
Continue ReadingMillion dollar companies are shifting their ad budgets from TV commercials and billboards to social media apps. Instagram, Facebook, Snapchat and Twitter have some of the highest advertising revenue streams...
Continue ReadingInstagram was made for summer. The golden intersection between summer and the photo based app has helped influencers grow to millions of followers and companies sell millions of dollars in...
Continue ReadingInstagram fame is a highly sought after entity. With over 800 million users on the platform, the chance to create a career and monetize off of the social network is...
Continue ReadingGetting popular on Instagram takes a long time and a lot of effort, but did you know that there are ways that you can get Instagram followers and likes fast?...
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