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This conventional photo-sharing platform Instagram has grown from just being a social media. It has moved from being a platform for mere interaction to an active platform for businesses. Brands...

You might be juggling a lot of things at the same time—trying to close deals for your business or brand, making sales, and meeting up with clients for a thing...

B2B is a structure of business operations where the focus is on marketing products and services to other businesses. This is different from marketing that is centered on consumers. In...

Whether you are having an Instagram account for yourself, your brand, or your business it is pertinent to have a beautiful and unique account. There is always a need to...

Social media are interactive, digitally-mediated technologies. They facilitate the creation and sharing/exchange of information, ideas, career, and interests. They even cover other forms of expression such as virtual communities and...

As a brand or business that depends on its number of followers, keeping your followers engaged is crucial to your success and growth.That is why you must post a variety...

The world today, as we all know it, has truly gone digital, and promoting or building your brand is a mile easier. Most brands and businesses create websites that showcase...

There’s never a bad time to run an Instagram audit. Have your Instagram conversion and engagement rates been dwindling? Are your marketing campaigns falling flat no matter what strategies you...

Most brands are using social media channels like Instagram to encourage customers to not only discover new products but to buy them also. Studies show that over 75% of businesses...

Taking good Instagram pictures or videos goes beyond just placing your product in front of a camera. If you have a good smartphone, pictures and videos can be taken seamlessly...

Did you know that you can use Facebook Creator Studio or another tool to schedule Instagram posts? You can choose the time and date for the post. Then, when the...

If you spend much time on Instagram, you’ve noticed that emojis are hot right now. Individuals, influencers, and brands use them when posting and communicating with followers. Learn the best...

More than 500 million users access Instagram Stories each day. Stories are a great way to reach your audience, but you need to create content that sizzles. You can take...

Hackers are an Instagram user’s worst nightmare. Once they take over an account, they can begin posting and completely ruin the user’s reputation. This is bad enough if you have...

Understanding and using Instagram analytics is the key to having a successful account. Analytics contains tons of helpful information that provide insight into your audience and account. If you aren’t...

Coming up with fresh posts for Instagram each day can feel like a full-time job. You can take some stress off your shoulders by using stock photos to populate your...

When you created your Instagram account, you likely expected to spend some time sharing photos for fun. Now, though, you’ve realized that Instagram is a powerful marketing tool, and you...

Instagram is constantly evolving, and staying on top of the latest trends is critical for remaining relevant on the network. That includes incorporating the newest photo editing trends. When you...

Years ago, people logged into Instagram to sort through selfies, photos of meals, and other personal posts. Now, people use Instagram to find products to buy. If you have something...

When you created your Instagram account, you probably rushed through the bio, so you could start posting. That’s a common practice for Instagram users and a huge mistake. Your bio...