Top 50 Trending Instagram Hashtags You Can Use Right Now

Instagram’s vibe in late 2025 leans into a mix of perennial favorites, seasonal trends, and niche content that’s growing fast.

So if you like posting Reels, lifestyle shots, or brand content, these hashtags are solid choices to help maintain reach and relevance, especially as we head into Q1 of 2026.

Top 50 Trending Instagram Hashtags

Here are 50 trending Instagram hashtags you can use now (and keep using for the next few months):

• 1. #reels — super strong on video content.

• 2. #trending — captures whatever’s hot now.

• 3. #viral — always good for reach.

• 4. #fashion — big for style content.

• 5. #ootd — outfit-of-the-day remains clutch.

• 6. #makeup — beauty creators love this.

• 7. #style — versatile and trend-focused.

• 8. #foodie — great for culinary and lifestyle creators.

• 9. #nails — especially for beauty / nail-art content.

• 10. #outfit — captures stylized posts beyond just “OOTD.”

• 11. #nailart — niche but highly engaged.

• 12. #healthylifestyle — wellness, fitness, self-care.

• 13. #skincare — major in 2025.

• 14. #reelsvideo — video posts that lean into trending.

• 15. #business — for creators talking about entrepreneurship.

• 16. #fashionstyle — more niche fashion audience.

• 17. #healthyfood — food + wellness overlap.

• 18. #creative — for artistic, design, or imaginative content.

• 19. #pets — content with pets and animals continues to be engaging.

• 20. #explorepage — hinting at discovery reach

• 21. #family — lifestyle + family/relationship content.

• 22. #friends — community and social content.

• 23. #fun — light, upbeat, and easy to pair.

• 24. #life — broad but always relevant.

• 25. #music — for creators in music or sound.

• 26. #fitness — workout, wellness, and movement.

• 27. #summer — depends on region, but still useful for evergreen summer content.

• 28. #repost — good for user-generated content or sharing other people’s work.

• 29. #instalike — encourages engagement.

• 30. #tbt — throwback content works year-round.

• 31. #nature — outdoor and travel visuals.

• 32. #beautiful — aesthetic-heavy content.

• 33. #art — artistry, design, and creative work.

• 34. #photography — strong pick for creators focused on visuals.

• 35. #instagram — for general IG visibility.

• 36. #instagood — positive engagement, very common.

• 37. #motivation — motivational content still trending.

• 38. #explore — good for discovery-oriented posts.

• 39. #InstaTrend2025 — branded, trend-specific tag.

• 40. #PhotoOfTheYear — aspirational, creative content.

• 41. #ViralMoments — captures high-engagement moments.

• 42. #InstaGlow — beauty and aesthetic appeal.

• 43. #CreativeCaptures — for photography + design creators.

• 44. #WeekendVibes — lifestyle, chill, casual content.

• 45. #IGOriginals — unique content, originality-focused.

• 46. #BehindTheScenes — behind the scenes content.

• 47. #InstaEngage — encourages engagement and connection.

• 48. #DIY — creative, hands-on content

• 49. #AI — emerging niche relevant to tech / innovation creators.

• 50. #RealEstate — surprisingly trending for location/content creators.

Why These Hashtags Matter

• Many of these hashtags are consistently trending in 2025, per recent Instagram research.

• They combine broad reach tags (like #life, #explore) with more niche or creative ones (like #InstaGlow, #CreativeCaptures) which helps you reach both big audiences and more engaged, specific communities.

• Use 3–5 hashtags per post to maximize reach without overstuffing. That’s the current sweet spot, according to social media growth tools.

If you want to give your posts an extra push, you might also try topping up your engagement with Blastup’s Instagram Likes service. It’s an easy way to add social proof so your content gets noticed faster and reaches the people you want to connect with.