When Instagram launched, it was merely a photo-sharing site. Then, in 2013, it started allowing people to share 15-second videos on the app. The 15-second videos were fun and engaging...

Due to the visually-stimulating and glitz-centered nature of Instagram, there has been a discourse and discord on the type of content that flies here. Should a brand go as far...

Social media is truly man’s ultimate testament to globalization. From being a tool for finding long-lost connections to becoming the largest advertising avenue available today, social media has become truly...

Do you have trouble choosing a single photo or video clip? You can combine up to 10 when creating carousel posts on Instagram. Your followers will see an icon in...

If you are on Instagram very often, you’ve encountered your fair share of influencers. They pop up in feeds all across Instagram, promoting products from various brands. You can’t help...

Instagram Live is an excellent way to interact with your followers in real-time. Until recently, you were limited to a single guest host when going live. Now, though, you can...

For brands, Instagram has never been more imperative than it is right now. But many businesses need some guidance on what, when, and how to both make and market their...

When Instagram displayed posts in reverse chronological order, it was easy to get lots of views. You just had to post enough content, and people would see it when they...

When Instagram announced its new Reels feature in 2020, users quickly took notice. Reels allow users to create and share video clips that are 15-30 seconds in length. You can...

Influencer marketing can expand your reach and help you build authenticity. Before you jump in, though, you need to make sure you choose the right influencer to represent your brand....

Social media is a network of interaction-based platforms; hence, it's a bit far-fetched to consider Instagram in total isolation. These social media outfits have unique attributes, objectives, and the type...

There’s a popular notion that Instagram is more about how you want others to perceive you and less about who you really are. This throws more attention to how a...

The Explore tab is an essential feature on Instagram; it's an extension of the defunct 'Popular' page. This tab is a tool Instagram employs to create a collage of content...

First, let’s send some thanks to the original creators of Instagram, for creating such a wonderful market space. Seriously, Instagram is a gold mine. There are so many reasons why...

As Gram continues to grow into one of the largest markets online, the need to utilize its tools more efficiently comes to mind. Descriptions, tagging, stories, hashtags, and other elements...

Instagram has turned into a key player for eCommerce stores. It's no longer about posting selfies but about reaching global leads and getting your eCommerce store presence known. Today we...

If you're looking to put together a branded and cohesive online presence that your fans will love, then your Instagram branding needs to prioritize. Establishing your Instagram brand can better...

We've got some brilliant and effective ways to promote your YouTube channel on Instagram to boost your views and increase the ROI of your YouTube strategy. With over 1 billion...

Instagram was once about personal photos, memes, and aesthetics. Now, though, Instagram is a visual wonderland for brands and businesses to flourish. Social media marketers, influencers, and business owners use...

This conventional photo-sharing platform Instagram has grown from just being a social media. It has moved from being a platform for mere interaction to an active platform for businesses. Brands...