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You may not realize it, but Instagram has many free reporting and analytic features built right into the app. Using these features will give you important insights into your Instagram...

One of the primary drivers of social media campaigns, user-generated content (UGC) is content created by users, as opposed to the ones from brands. They come in different forms, such...

Instagram has one of the most attentive audiences among social media platforms, with an engagement rate of 1.6%. Instagram is also the most effective when it comes to brand exposure,...

The competition on Instagram can be very stiff, with millions of beautiful photos circulating on the Explore page. It can be challenging for new businesses and aspiring influencers to make...

Getting your brand off the ground takes a lot of work. In the early days, you may not have much money budgeted for social media marketing. Fortunately, there are ways...

Influencer marketing is a $15 billion industry, and it's only getting bigger. Being an Instagram influencer can be a fulfilling and lucrative job if you have the right tools and...

If you’re following entrepreneurial blogs or podcasts on Instagram, chances are you’ve heard about going Live multiple times. But if you are hesitant, you’re not alone. Many people are anxious...

Have you ever encountered an ‘Instagram User’ label and wondered what it signifies? Look no further. The term ‘Instagram User’ generally shows up when someone has blocked you, deactivated their...

Are you secretly scrolling through Instagram profiles and wondering, "Can you see who views your Instagram profile?" The short answer is no - Instagram does not allow users to see who...

For starters, getting your brand before Instagram’s big numbers only means one thing: brand recognition and business patronage. It’s one thing to have an Instagram business page, it’s another thing...

Instagram is one platform that has created an avenue for networking; it will be a delight for business owners to take advantage of this for brand growth. Averagely, about 700,000...

Instagram’s vanish mode is a feature that lets messages disappear after both the reader and sender leave the chat. Instagram introduced this feature in 2020, and it works on all...

Social media, especially platforms like Instagram, is about connecting with other people. Whether you want to connect with a target audience or family, the purpose of Instagram is to socialize...

Content is the key to a successful Instagram campaign but constantly creating original content can get tiring. Once you run out of what to create, your Instagram campaign will experience...

As Instagram continues to become one of the best online marketplaces, the more important it becomes for every business to have an active account. With 500+ million users daily, there’s...

The success of Instagram marketing depends on the number of followers of the specific account. These followers influence how many sales you record and indicate the reach your brand has....

Currently, Instagram has three different types of accounts you can use. If you’re building your business, you might think that a Business account is the right choice, but it’s not...

Just about everyone and their friends are on social media these days. Platforms like Instagram have become an integral part of daily life, to the point where people can’t remember...

Regardless of how well your Instagram content performed this year, you want to shine brighter on the platform in 2024. And to do that, you must land your profile on...

In 2023, Instagram marketing becomes broader than just posting a nice pic with a five-word caption and some hashtags. The Gram keeps evolving as the strategies of growing a popular...